California-dreamed Honeydew was founded on love and lingerie in 2002. When husband Benny saw his wife Annah’s passion for bespoke intimates and how beautiful they made her feel, they dreamed up a collection that would embody all the flirty and fun styles she adored with refreshingly accessible quality of fit, comfort and luxury. Honeydew soon evolved from an intimates brand into a lifestyle of rest and leisure capturing all the fun, flirty, and feminine styles, while staying true to what matters most: quality, comfort, and accessibility.
Our collections of sleepwear and intimates are made for all-day leisure and living - soft enough to sleep in, stylish enough to be seen in. Sunkissed colors and the freshest of florals, striping and refined novelty prints elevate every mood in confidently comfortable and body-loving silhouettes designed especially for you. Inspired by your favorite pastimes and pleasures, our in-house artists draw inspiration from the everyday moments that bring joy: slow mornings, cozy rituals, and the confidence that comes from feeling good in your own skin. Glow up bedtime and anytime in sleepy wovens, lightweight jerseys and super soft cotton blends. From seasonal shifts to your favorite passions, we turn what you love into pieces that feel right at home - always attainable, always in touch with the now, and always evolving.
Honeydew is redefining cozy culture by making everyday luxuries refreshingly accessible and always true to you. With a fresh take on relaxed fashion, we're rooted in comfort, driven by confidence, and inspired by the soft, in-between moments that make you feel most like yourself.
Best Selling Collections
